Anna Maria Conticelli

Orvieto, Italy

Anna Maria Conticelli was born on the Rupe di Orvieto, the Etruscan city that was once the residence of the Popes. There she breathed art and beauty throughout her youth, in a dimension of rarefied harmony.

Such an aesthetic education inevitably leads to an obsessive search for purity and balance of forms. Tirelessly she explores museums, galleries and artisan workshops, libraries and flea markets, auction houses and antique dealers all over the world in perpetual pursuit of the uniqueness of objects. Her craftsmanship, her exact and sure taste, her rigorous elegance are appreciated by the great names of fashion and design.

Important interior projects, both for private clients and for the hospitality industry, bear her signature. Valentino Haute Couture entrusts her with events and installations. Vhernier commissions her for the start-up of the brand's image. Pomellato commissions her for special projects.

For all of them she creates exhibition tools and the visual atmospheres of the products. For Loro Piana she participates in the creation of the house's retail concept. Working side by side with Sergio and Pier Luigi Loro Piana, she is part of the development team of the Retail project worldwide; corporate events bear her signature: A-MC l'Arte del Ricevere.

Creative soul of the Loro Piana Interiors division for many years, she now works in the Special Projects team.